Traffic Supervisor, Manager or Assistant?

If you work at a large advertising agency or in-house creative department, you might be privileged enough to have multiple Traffic Managers. A three-tiered traffic or workflow system often has…

QuickBooks Integration is Here!

Our mission at Developware is to provide an easy-to-use agency management system to help creative service firms spend less time wrestling with administrative hassles and focused, instead, on creating great…

"Laptop, please."

My best friend is a Traffic Manager at Current360, a 45+ employee agency, here in Louisville, KY. While at lunch, yesterday, she was telling me about her request of HR for…

Making the Workflow Pieces Fit.

A CurrentTrack® client that I work closely with recently merged with a smaller ad agency located out-of-state. While the prospects of gaining new team members and growing each client base…

"Stop. Hey, what's that sound?"

Have you taken a moment to listen to your clients lately? It's a fact of life that, at some point, you won't be able to give a client the attention…

"Do you have your pilot license?"

"The 'helicopter quality:' The ability to look at facts and problems from an overall viewpoint." -- David Ogilvy, founder, Ogilvy & Mather I love this definition. I think it describes the…

"Calling all Traffic Managers!"

Next week, I'm traveling to Chicago, IL for the Second Wind Network, "Certified Agency Operations, Workflow and Efficiency Seminar." The agenda consists of the following topics, among several others: The…

"Punch in, punch out, Maverick."

I spend much of my work life speaking with the managers and principals of advertising and creative services firms. Each agency faces unique workflow challenges, but one of the most…

Communication on the Rocks

At Developware, we live and work in close proximity to Bourbon country -- Kentucky. Bourbon whiskey can be consumed in many different ways. It's the featured ingredient in Mint Juleps,…

The Importance of a Traffic System

The goal of any Traffic Department, whether within an advertising agency, design firm or public relations organization, is to increase efficiency and profitability. This can only be accomplished through the…

Feelin' the love

Have you given your Traffic Manager a hug today? Perhaps you should. Without an effective traffic management infrastructure in place --  both systems and personnel -- how would projects make…