“I say ‘traffic,’ you say ‘production’.”
While traffic managers and production managers are often found within the same department, and their roles frequently combined, they each have very different functions within an agency. The traffic manager…
While traffic managers and production managers are often found within the same department, and their roles frequently combined, they each have very different functions within an agency. The traffic manager…
In recent months, I’ve watched a CurrentTrack agency grow exponentially. I’ve worked closely with their traffic managers to review their workflow process and made recommendations about how it should be…
Embrace your role as a servant of the agency. While the role of Traffic Manager carries with it a certain degree of “power,” it’s nonetheless a servant role. The agency…
You’ve heard the directive a million times – “Go Green!” Companies are rewarded for swapping out energy-consuming light bulbs and electronics for those less harsh on the environment. We teach…
Now more than ever, efficient workflow is critical to the success of an agency. Without it, even the most creative firm may find itself in a state of chaos. You…
On Friday, May 21, I'll attend the ReCourses seminar, "Resourcing the Creative Process," in Nashville, TN. I hope to gain valuable insight for more efficiently managing workflow and staff. buy…
The Traffic Manager improves agency communication and ensures job consistency by carefully monitoring workflow. In addition, s/he is responsible for evolving the traffic system to meet agency needs and for…
... round and round, round and round, round and round.” My apologies. Now you’re going to have that song stuck in your head all day. Like the wheels on the bus,…
When a project enters your agency, it begins to move along a critical path, or timeline. Initial, interim and delivery dates are carefully established. This allows for more realistic prioritization…
We’re taught, from a very young age, to be organized. For some, the lessons are reflected well into adulthood. For others, well, “Where did I put my next thought?” Oh,…