Making the Workflow Pieces Fit.
A CurrentTrack® client that I work closely with recently merged with a smaller ad agency located out-of-state. While the prospects of gaining new team members and growing each client base…
“Do you have your pilot license?”
"The 'helicopter quality:' The ability to look at facts and problems from an overall viewpoint." -- David Ogilvy, founder, Ogilvy & Mather I love this definition. I think it describes the…
“Calling all Traffic Managers!”
Next week, I'm traveling to Chicago, IL for the Second Wind Network, "Certified Agency Operations, Workflow and Efficiency Seminar." The agenda consists of the following topics, among several others: The…
The Importance of a Traffic System
The goal of any Traffic Department, whether within an advertising agency, design firm or public relations organization, is to increase efficiency and profitability. This can only be accomplished through the…
Wunderlist is “Wunderful.”
I’m an organized person. [For those who know me well, that’s an understatement if ever there were one.] For some time, I searched for the perfect “to do list” app for…
I’m a dog person.
A cat person... A turtle person... A… well, you get the point. I love creatures of all shapes and sizes. This afternoon, I have the pleasure of dog-sitting my best…
“What’s my motivation?”
Today I scared the you-know-what out of my co-worker. While finalizing the 2012 budget for our company, I mistakenly quoted his salary as being considerably lower than what he’s currently…
“I say ‘traffic,’ you say ‘production’.”
While traffic managers and production managers are often found within the same department, and their roles frequently combined, they each have very different functions within an agency. The traffic manager…
“Getting to know you…”
In recent months, I’ve watched a CurrentTrack agency grow exponentially. I’ve worked closely with their traffic managers to review their workflow process and made recommendations about how it should be…
Traffic Rules to Live By.
Embrace your role as a servant of the agency. While the role of Traffic Manager carries with it a certain degree of “power,” it’s nonetheless a servant role. The agency…
- Go to the previous page
- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- …
- 11
- Go to the next page