“When do you need this?” “Yesterday.”
Ideally, a new project "walks through the door" and a job number is assigned by the Traffic Manager. A Workback Schedule is then compiled, serving as a timing guide for…
“Can I get you a cup of coffee?”
This morning, on the way to work, I stopped in my favorite coffee shop – La Vida Java at Westport Village. The owner rang up my order and then added…
“I’m right.” “No, I’m right.”
The world of advertising has a long and interesting past; 3000s BC. Volney B. Palmer first set up shop as an advertising agent in Philadelphia, PA, in 1841. I imagine,…
“Great Groups Ship.”
Years ago, while still getting my feet wet in the realm of traffic management, the President of the ad agency I worked for shared with me an excerpt from the…
“Have you hugged your Traffic Manager today?”
Traffic Managers work hard. Period. As is the case with any employee, it’s important to recognize the accomplishments and contributions of your Traffic Manager on a regular basis. Think about…
“What’s for lunch?”
Outside of a free meal, the "company lunch" is a great forum for discussing any number of things. My personal favorite... Workflow. Consider this. At what other time during the…
“How do I MAKE them use the system?”
No doubt, at some point in the traffic process, you've encountered resistance from employees. Their hesitance to use "the system" could stem from any number of sources -- time, perceived…
The proof is in the stamp.
The proof-stamp, that is. Ideally, a project originates with a member of the account service team. He (or she) enters meeting notes into a Client Contact Report. This Report resides…
“How can I help our Traffic Manager?”
In order for a Traffic Manager to be successful, he (or she) must be the focal point of all work flowing through the agency. There must also be strong support…
“Yes, Christopher, the world IS flat.”
Ok, maybe not in the literal sense, but figuratively. It’s shrinking, too. In his 2004 bestseller, "The World is Flat," Thomas Friedman explores the convergence of technology and events that…